“Look, right there – a shooting star!” This is the reaction your diners might dream of, seated happily above the city crowds on a date or surrounded by family. Food and romance are natural bedfellows, and a rooftop terrace is the ideal spot for sighing at a great view, our senses evangelised by a meal and the wash of red wine. By neglecting a rooftop space, you’re seriously missing a trick for a premier sensibility to your dining experience. This is why they’re so coveted, in case you’re in any doubt of the value they can add: A different perspective A roof terrace can literally elevate your restaurant above the norm. People like to feel special when they go out, to appreciate their leisure time languorously, as if there’s no pressure to do anything else. Rooftop setups will make your customers sit out for longer than they otherwise might, ordering more refreshments as they drink in the landscape spread below them. To encourage this, outdoor heaters are a must, while hanging gorgeous lanterns will add a beatific angle to your rooftop terrace. Front row seats A good restaurateur knows how to foster a sense of occasion, even if they’re not personally at the heart of it. Street parades, firework displays and other big events can draw visitors to your venue, and a rooftop view is perfect for those who want some of your great food to chew on while it’s happening. Remember to market the upcoming ‘show’ weeks in advance. Themed menus might also be an option, showing you’ve dived fully into the festive spirit. Making the most of your space In contrast to a typical restaurant floor, a rooftop doesn’t limit you half as much with interesting placement ideas. Think about it – a pure, square-ish area with no pillars, corridors or archways to dictate what should go where. However, bear in mind that you’ll need a smattering of outdoor furnishings to protect your dining area. We recommend a set of Nova parasols to keep your customers safe from showers and wind. They’re colourful, hard-wearing and excellent shading solutions for the summer, never taking up a large wedge of your available space. Instashade’s Eclipse model goes one better, jutting out from a sideward stand. Either option secures your diners from adverse weather and, once they’re in place, you’ll have plenty of room left for additional chairs. So if popularity does swing your way, our flexible parasols won’t leave your capacity wanting. Having a rooftop terrace is a serious advantage – truly, there are few better boons for a talking point. You’re probably paying for it regardless, and the value of your rent should be eked out to the max. Instashade stocks commercial parasols to tie that al fresco meal in a fantastic, pedigree bow; check out our entire business parasol range to see what’ll look ‘the business’ on your rooftop terrace.